(For new consultants and startups)
I give you something tasty, help you pack your bags, give you a detailed trail map, and send you on your way. To help you determine the most persuasive audience messages and generate leads, my services will include:
- You fill out my discovery questionnaire. We schedule a 2-hour working session to talk through your answers, brainstorm marketing ideas, and record potential success stories. During the call, we discuss your website and business strategy, and we brainstorm your most persuasive business messages, covering problems, benefits, target audience, explanation of the solution, success stories, objections, risk reversal, uniqueness, and a call to action. These elements are essential to every marketing project—including them will dramatically increase your response rate. We will also develop a specific offer for your script.
- Writing and editing an Elevator Striptease that can be adapted for emails, social media, and conversations with prospects and potential referral partners. The Elevator Striptease is a one-page document that unfolds like a conversation and helps prospects and referrals understand how you can help them solve their problems—and what makes you special. You can repurpose it for your website and elsewhere.
- Working with you to develop a Marketing Trail Map of step-by-step tasks to help you build your business over the next 4 months—and beyond. The plan is divided into one-time, daily, weekly, and monthly actions so you know exactly what steps to take to reach your goals. These steps are designed to fit your personality and your skills—so your marketing gains momentum because you’re doing all the things you enjoy.
- Supplying customized templates for informational interview requests, selling conversations, proposals, and pitch emails you can adapt for various situations.
The first step? Schedule a Wilderness Concierge.
Details and Pricing
My fee for all the above work is $1,500.
Project Timeline
This project will take 3-4 weeks. The best way to guarantee a timeline is to send in your deposit and signed agreement. I can then reserve time for you on my calendar and create a detailed list of milestones. Revisions are completed within 2 days of receiving your feedback.
My Get-It-Right Guarantee
I am a copywriter-collaborator, which means your project’s success depends on my ability to get timely information and feedback from you. If you implement my copy exactly as written and my work still isn’t getting you the results we establish from the outset, I’ll do whatever it takes to make things right. If that means brainstorming a new offer with you, that’s what we’ll do. If it means tweaking a headline or a call to action, I’ll take care of it. I’m all yours. Simply send me an email with exactly what’s not working, and I’ll help you brainstorm how to make it right.
Payment Terms and Conditions
I assess a single project fee for my work. If you need something in a rush, I charge an additional 20% of the project fee if I’m available. Once you agree and I receive your deposit, I can get started.
Project Management Information
Your entire project—including tasks, communications, deliverables, and milestones—will be managed using my online marketing gymnasium, available through Central Desktop. This keeps us all on the same page. You will receive your login details upon receipt of the deposit. You can keep your marketing gymnasium for as long as you wish, and can use it to manage other marketing projects as well.