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	<title>Comments on: Are you subject-line material?</title>
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	<description>High-calorie ideas for hungry businesses</description>
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		<title>By: Following Up on Leads</title>
		<link>http://www.copylicious.com/2009/01/are-you-subject-line-material/comment-page-1/#comment-610</link>
		<dc:creator>Following Up on Leads</dc:creator>
		<pubDate>Thu, 03 Sep 2009 18:22:57 +0000</pubDate>
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		<description>[...] to write a good subject line when you are contacting people for the first time. If you can grab their attention, jog their memory as to how you know them, or explain a connection to them, it greatly increases [...]</description>
		<content:encoded><![CDATA[<p>[...] to write a good subject line when you are contacting people for the first time. If you can grab their attention, jog their memory as to how you know them, or explain a connection to them, it greatly increases [...]</p>
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		<title>By: Kelly</title>
		<link>http://www.copylicious.com/2009/01/are-you-subject-line-material/comment-page-1/#comment-315</link>
		<dc:creator>Kelly</dc:creator>
		<pubDate>Tue, 13 Jan 2009 03:22:01 +0000</pubDate>
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		<description>Hey Anne! I love his endline (but not in a weird way). It&#039;s so unlike most of the other business-y email closers we get every day, and it&#039;s right in line with his personal brand of being this genuine, approachable guy. That said, I don&#039;t think I could ever use it in closing an email addressed to one client. That would definitely feel weird--especially if I qualified it by saying &quot;not in a weird way.&quot;</description>
		<content:encoded><![CDATA[<p>Hey Anne! I love his endline (but not in a weird way). It&#8217;s so unlike most of the other business-y email closers we get every day, and it&#8217;s right in line with his personal brand of being this genuine, approachable guy. That said, I don&#8217;t think I could ever use it in closing an email addressed to one client. That would definitely feel weird&#8211;especially if I qualified it by saying &#8220;not in a weird way.&#8221;</p>
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		<title>By: Anne C.</title>
		<link>http://www.copylicious.com/2009/01/are-you-subject-line-material/comment-page-1/#comment-314</link>
		<dc:creator>Anne C.</dc:creator>
		<pubDate>Tue, 13 Jan 2009 03:17:29 +0000</pubDate>
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		<description>Kelly, thought provoking and right on target. especially appreciate comment on michael port who does e-mail an awful lot! would love to hear your thoughts on his endline &quot;I love you (but not in a weird way)...</description>
		<content:encoded><![CDATA[<p>Kelly, thought provoking and right on target. especially appreciate comment on michael port who does e-mail an awful lot! would love to hear your thoughts on his endline &#8220;I love you (but not in a weird way)&#8230;</p>
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