An old coworker of mine had a knack for always being right.
He could disagree with a room full of senior executives in a way that compelled them to agree with him.
He always got his way. Even when that way was, at first, enormously unpopular.
How did he do it? He was a usability expert.
For some reason, [...]
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Expeditions in progress:- 3Degrees, Inc.
Sales letters - Gastronaut
Website - Allie Creative
Wilderness Concierge - Jon Robinson
Lead-generation email and landing page - Marlies Venier
Website, lead-generation, and strategy - Amy Hoy
Wilderness Concierge - AeroVironment
Marketing materials - Amy Berlin, MD
Website and strategy - Douglas Volz Consulting
Awkward-Free Testimonials - Let's start something.
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